Digital Ads, Direct Mailers, Email Copywriting

Even the name is straight forward.

Earn Big Free Checking.

Our free checking account is a little different than most banks; it’s reverse-tiered, which means that the lower your balance, the more it earns. It rewards the little guy and we like that. And sometimes, it can be easy to get too wordy, too cute and too technical when talking about banking rules and stipulations that can be tied to certain types of accounts. So, removed any of that confusion and were as straight forward as possible. Just like the name.